This is our first subscribers-only post. I may make it public a little later on, but I wanted to talk to all of our supporters first about some things I’ve been working on.

The truth is, although I owe you an exploration of the process of “unlearning” limiting beliefs and destructive behaviors, I haven’t finished it yet. I’ve got over a dozen articles I’ve been going through, but I’m still in the research phase, and considering it’s late Friday afternoon, I’ve decided to give us both a break and push it off until next week. Happy Friday!

Part of the reason I’m a bit behind is because I’ve been doing a lot technical/behind-the-scenes work on better positioning this Substack as a primary vehicle for my work. I’m also in the initial development stages of a new podcast I hope will serve as an intellectual companion to The Skojec File (TSF). (That podcast does not yet exist, so if you go looking for it, I’m afraid you’ll be disappointed.)

One of the things I’ve been working on is getting actual logos designed for both the Substack itself…

…and the podcast:

(If there’s eventual interest in making merch from any of this stuff, I’d be happy to do that. Would love to hear your suggestions on which businesses are the best for getting that kind of thing done these days. My wife already says she wants a mug.)

I also got the domain name switched over so that TSF now lives at my personal website — skojecfile.steveskojec.com — instead of at steveskojec.substack.com. Substack already takes a 10% cut of whatever I make here. No need to give them lots of free SEO as well. From now on, you’ll now be able to access TSF directly from my website: steveskojec.com.

If you’re still typing in the old address manually or following a bookmark, not to worry. Those pages will re-direct you automagically to the new spot.

I’m excited about getting all this work done, but a little frustrated at how long it’s taking to bring everything together. There are lots of little detail pieces to do, and sometimes something as seemingly simple as a domain transfer can eat up half a day.

But let me be clear: I’m not complaining!

Writing here on topics I’m truly interested in exploring that are outside of my usual niche has been a very rewarding experience. I’m actually excited about my work again, and that’s not something I’ve felt in quite some time.

It’s also been really nice to take some of the initial proceeds from subscriptions and use them to hire the help I need to build this new business. I’ve never hired a graphic designer in my life, and it was great to finally be able to delegate that. (Ok, I wound up creating The Skojec File logo myself because I didn’t love what the designer sent, but the podcast logo I only tweaked! I’m not a control freak at all…)

So I just wanted to say thank you! I’m so glad you’ve decided to come along for this ride. I so appreciate your subscriptions, and I hope to keep offering you content that is unique and thought-provoking.

Let me know if the frequency is OK so far as well. I like to read, research, ponder, and then write, which makes 1-2 times a week feel like the right fit. I also find that I get so many emails I want to read, too many can be overwhelming, even if they’re from someone whose work I enjoy. It starts to feel like an obligation to keep up with what they’re sending, and that takes all the fun out of it.

If you have any other suggestions or requests, don’t be afraid to hit reply to this email.

Hope you all have a great weekend!

- Steve

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The Skojec File

Happy Friday, New Logo, New Home, & a Big…